Primarily when we created Wilson's brand, we wanted something that would exemplify what he does with sound in the same way that fashion designers or any other high-quality craftsman has a title for their work. Something that says "when you're recording music, there really is only one sound to choose". We came up with the simplicity of Sound, because it captures the unique quality that Wilson creates with his sound engineering.

Soundbox was the continuation of Wilsons brand that is marketed as a separate service under the umbrella of Sound by Wilson Pascoe. As the Sound brand stood for Wilson's unique talent as a sound engineer, the studio was the place where these unique sounds were created, and a logical next step in branding the business.

Simple punchy cards that give clients a brief overview and direct them to the website. Thick matte stock with UV spot varnish is used to further Wilson's brand value. And hey, you could probably even use it as a guitar pick.

The site has two unique entry points for Sound by Wilson Pascoe as well as Soundbox Recording and Sound Studio. For more info on the website, check out our web section!